Ride5 Group

Director, Digital Tech

Ken is a website developer and graphic designer who is passionate about blending these disciplines within branding and other commercial services. He holds an M.A. in Media Studies from the New School in New York City, and has held several design and development positions while working with clients ranging from start-ups to mid-size and large global firms. His work covers a broad range of projects from initial briefings through production and implementation.

Ken strives for excellence and wants clients to get the benefits from digital technology by understanding their business strategy and target audience. As Director of Digital Tech of Ride5 Group, he oversees client website development, social media technology integration and the firm's own online presence.

Co-Founder

Ryan creates unique, modern and eye-catching digital cinema. After earning a degree in Economics from Loughborough University in the UK, Ryan pursued his interest in design and filmmaking. He was a director at VideoJug then lead editor at World’s End Television before moving to New York and co-founding Ride5.

As a co-founder of Ride5 Group, Ryan has created work that’s been selected for several prestigious film festivals, broadcast on networks in the UK and US (ABC, BBC & MTV) while also featured on Virgin America’s inflight entertainment. He has directed, filmed and edited numerous award-winning feature documentaries in addition to his commercial work for brands such as Etnies, Red Bull and ING.

Manager, US-Brazil Client Services

Luciana has international experience in sales, marketing and business culture and is proficient in Portuguese, Spanish and English. Based in Salvador, Brazil, Luciana's role is to build Ride5's core business with Brazilian firms who understand the value of collaborating with a New York agency that has global linkages. She is also managing Ride5's "Cross-Border Business Opportunities" (CBBO) service.

Prior to joining Ride5, Luciana was a senior supervisor at Pinheiro Turismo, LTD in Brazil, where she developed a communications program that increased revenue and client retention, working full time until graduating with a degree in Communications & Advertising from the University of Unijorge. During the past two years she was in the U.S. learning English while absorbing American business culture. These opportunities, combined with her previous professional experience, have significantly enhanced Luciana's cross-cultural business acumen.

Director, Global Sales

Christina has an extensive background in advertising sales and marketing. With a B.A in Marketing from Boston College complete, her career in advertising took off while selling print ads for a startup publishing firm during the tech boom of the late 1990s. When she moved to New York from Boston, her career focus shifted to digital media. She helped traditional print publications like Reed Business Information and NewBay media grow digital revenues in sectors such as: luxury goods, consumer electronics, TV and cable broadcasting.

A digital advertising sales pioneer, she has taken to market a number of "beyond the banner" products such as: pre-roll video, mobile sites, pay-per-lead programs, and contextual advertising. At Ride5 her role will be to focus on implementing a strategic sales plan for the firm with an initial focus on the Creative and Tech Divisions.

Manager, Graphic Design

Hannah's experience as a Graphic Designer began with Vice Media, Paper Magazine also several Experiential Marketing firms after graduating with a B.F.A. from Pratt Institute in Brooklyn, New York She joined Ride5 as a Graphic Design Associate and within a year was promoted to Manager.

Her specialization is identifying then designing the best way to visually represent a brand's essence through digital and print. This includes logos, website layout and design, colors, fonts, print ads and social media mage development for optimal engagement. Hannah's graphic design capabilities are supplemented by her knowledge of cultural trends, research on each client's industry sector to ensure there's an appropriate level of differentiation and understanding the style sensibilities that need to be incorporated for our clients in Brazil and India.

Director, Head of Ride5 Films

Ryan is a passionate, award-winning creator of branded content. His ability to connect brands with their target market through engaging video content has been proven over time. Ryan's special interest is adapting ideas for a brand's audience by being both relatable and unique - this is what he enjoys most about filmmaking. He brings a fresh vision to Ride5's video practice due to his formal training, commercial experience and commitment to excellence.

After graduating with a BA in Film Production from Emerson College, Ryan began working on motion pictures and TV shows filmed in NYC and Boston. This work included Gone Baby Gone, Date Night, Ugly Betty and Rescue Me. Prior to joining Ride5 Group, he worked at several start-ups in creative leadership roles. During this period he refined the process of customizing a creative idea for a brand, working with the best talent based on project specifics then collaborating closely with each client to produce a successful result.

Ryan serves on the Emerson College Board of Alumni NYC Chapter. He loves to play live music with his band around the city.

Senior Director, Strategic Business Development

Peter’s in-depth industry experience in marketing and entertainment provides significant value to Ride5’s clients. He received a B.A. in Psychology from Dartmouth College then covered most aspects of advertising and marketing during his diverse 25-year career. This includes account management, copywriting, media planning, buying and event management on both national and local levels. Peter has worked on the agency side (Ayer Inc.) the client side (Six Flags Theme Parks) and at boutique marketing and event management firms (MSA Management and IB4E Marketing).

He managed accounts for Fortune 500 companies including Citigroup, JC Penney, Ford and AT&T and mid-sized companies such as DeBeers, Dunlop Golf Equipment, Fuze Beverages, Overstock.com, Joy Bauer Nutrition and AirTran Airlines.

Peter has also written and produced numerous advertisements for TV and radio, web videos, an award-winning DVD and an Off-Broadway play.